The 32nd edition of INSPIRAMAIS, Latin America’s leading exhibition for launching materials for the footwear, apparel, automotive upholstery, furniture, and jewelry industries, will host 35 international groups. This initiative is part of the Buyer Project, carried out within the scope of Brazilian Materials, an export support program for the components sector maintained by the Brazilian Association of Companies of Components for Leather, Footwear and Artifacts (Assintecal) in partnership with the Brazilian Trade and Investment Promotion Agency (ApexBrasil). INSPIRAMAIS will take place on July 15th and 16th at the Pro Magno Event Center in São Paulo/SP.

Luiz Ribas Júnior, International Market Manager at Assintecal, states that, together, the groups produce over 800,000 pairs every month, in addition to leather and artifacts. “These are companies from Argentina, Colombia, Ecuador, Mexico, Portugal, and Guatemala, selected for their business potential,” he explains. According to him, expectations are very positive. For the two-day event, business exceeding R$ 50 million is expected. “The international groups are looking for innovative and sustainable materials to supply their businesses. We have all these differentiators at INSPIRAMAIS,” he adds.

Participating in the exhibition, brought by Brazilian Materials, are the groups Rick Sarkany (Argentina), Ferechian (Argentina), Distrizul (Argentina), Maria Cher (Argentina), Obispo (Argentina), Lucia Febrero (Argentina), Marked (Argentina), Cuero Velez (Colombia), Cuarta Dimensión (Colombia), Croydon (Colombia), Ceconsud (Colombia), Majestic (Colombia), First Shoes (Colombia), Caprino (Colombia), Shoe Masters (Colombia), Buestan (Ecuador), Indulcalsa (Ecuador), Litarg Mode (Ecuador), Salpra (Guatemala), Coppel (Mexico), Sandálias Caribeñas (Mexico), and Fashion Business (Portugal). In addition to the groups brought to the exhibition with the support of Brazilian Materials, 13 more companies from Peru and Colombia supported by Assintecal are expected.

With over 150 exhibitors, INSPIRAMAIS is organized by Assintecal in partnership with the Centre for the Brazilian Tanning Industry (CICB), the Brazilian Textile and Apparel Industry Association (Abit), and the Brazilian Furniture Industries Association (Abimóvel). It is carried out by Brazilian Materials and has the partnership of Sebrae Nacional. More information is available on the website www.inspiramais.com.br.

About Brazilian Materials

Brazilian manufacturers in the components sector interested in expanding their commercial relations with the foreign market have the opportunity to participate, along with 300 other companies, in the Brazilian Materials project, carried out by Assintecal, ApexBrasil, and Abrameq. This project aims to promote strong export performance and, consequently, the sector’s growth. The project offers solutions tailored to each level of internationalization, providing companies with access to trade promotion, intelligence, training actions, and more. For further information, please contact: relacionamento@assintecal.org.br

About ApexBrasil

The Brazilian Trade and Investment Promotion Agency (ApexBrasil) works to promote Brazilian products and services abroad and attract foreign investment to strategic sectors of the Brazilian economy. To achieve its objectives, ApexBrasil carries out diverse trade promotion actions aimed at promoting exports and enhancing the value of Brazilian products and services abroad. These include prospective and commercial missions, business rounds, support for Brazilian companies’ participation in major international fairs, visits by foreign buyers and opinion makers to learn about Brazil’s productive structure, among other business platforms that also aim to strengthen the Brazil brand. The Agency also works in coordination with public and private actors to attract foreign direct investment (FDI) to Brazil, focusing on sectors strategic for the development of the competitiveness of Brazilian companies and the country.